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How does social media impact branding?
Isn’t it amazing how social media has changed the game for brands? In today’s digital world, branding is all about connecting with people, creating genuine relationships, and building a vibrant community around what you stand for. Creating Buzz Around Your Brand Social media is like a megaphone for your brand! With billions of folks scrolling…
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What is the per minute cost to make a brand animation?
Animations are powerful tool to bring ideas to life and captivate audiences, but understanding the cost landscape can be as intricate as the animations themselves. In this exploration, we break down the costs associated with different types of animations in Nigeria, ranging from freelancers to high-end animation studios. If you’ve ever wondered about the what…
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How To: Brand Style Guide
For every serious brand, identity is at the fore-front of their priorities and a brand style guide is the foundation of Identity. Brand style guides are the secret sauces behind some of the world’s most iconic brands, providing a roadmap to maintain consistency, foster brand recognition, and build trust with audiences. But first… What Is…
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How to create your brand voice
A distinct and authentic brand voice (whether you like it or not) is crucial for connecting with your audience and building a strong brand identity. Your brand voice is the tone, style, and personality that defines your interaction with customers and sets you apart from the competition. Are you a startup or an established business…
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The Symphonic language of brands
If you’ve found yourself here, then you fall under one of two groups. First group covers those who have no idea about what the symphonic language of brands is while the second group have an idea, a clue but would like to learn more. In music, symphony is a musical composition made for an orchestra…
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What is audio branding
In an era where brands are constantly vying for consumer attention, the concept of branding has transcended the visual realm. While logos, color schemes, and design aesthetics remain vital components of brand identity, a new dimension has emerged as a potent and often overlooked tool: audio branding. In this comprehensive exploration, we delve deep into…
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How Often Should Your Company Change Its Logo?
Let’s talk business. The business world is dynamic and where change is the only constant. Now let’s talk branding. The question of when, or if, a company should change its logo is a topic that warrants careful consideration. Your logo is the visual cornerstone of your brand identity, and it’s often the first thing customers…
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2D, 3D, Motion Graphics: What’s the difference
It’s like a rulebook that ensures every piece of content, design, or communication related to your brand is cohesive, conveying a unified message.
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The Power of Visual Branding: How ROUTPUT Helps Businesses Stand Out
In a world filled with constant information and countless choices, the importance of visual branding for businesses cannot be overstated. Your brand’s visual identity is often the first impression you make on potential customers, and it plays a pivotal role in setting you apart from the competition. At ROUTPUT, we understand the transformative power of…
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8 Reasons To Build a Strong Brand
A strong brand can offer numerous advantages to your business, whether you’re a small startup or an established enterprise. In this article, we’ll explore eight major benefits.
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5 ways to kill a brand
Whatever the brand is, building a brand is investment of time and money. Your brand is your identity in a sea of identities and like your finger print it should be unique, or at least true to you. There’s the misconception that a brand is just the visual assets, eg., website, logo, colors, and business…
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